Peugeot 308

The Peugeot 308 is a small family car produced by the French car manufacturer PSA. It was unveiled on June 5, 2007 and is the first car of the X08 generation of Peugeot models.

Loosely intended as the replacement for the Peugeot 307, the new vehicle was based upon the old 307’s chassis, but has new bodywork and is slightly longer and wider. Its coefficient of drag is 0.29, and it has a five-star Euro NCAP rating. The 308 builds on the strengths of the 307 whilst focusing on quality and safety, which are at significantly higher levels than the outgoing 307.

The Peugeot 308 holds the world record of the most fuel-efficient mainstream car currently in production, having averaged 3.13 litres per 100 kilometres (90.2 mpg-imp; 75.1 mpg-US) over a distance of 14,580 km (9,060 mi).
Peugeot presented a 2+2 coupé concept car development of the 308, the Peugeot RCZ, at the 2007 Frankfurt Motor Show. This coupé concept is 18 cm lower than the standard car. It has similar proportions to the Audi TT. The final production model as well as its name will be unveiled at the 2009 Frankfurt Motor Show, i.e. two years after the concept car was first presented to the public and has began to be on sale in the spring of 2010.

A station wagon concept version of the 308, the Peugeot 308 SW Prologue, was also unveiled at the 2007 Frankfurt Motor Show. In February 2008 the production version was announced, to go on sale in the UK in June that year. The finished product went on show at the 78th International Geneva Motor Show in March 2008. The 308 Touring is available now in a 5 or 7 seat version. First displayed at the Melbourne Motor Show in Australia.

A cabriolet with a retractable hardtop, the 308 CC, has been presented to replace the Peugeot 307 CC.