
The Fiat 500 is a city car built by Italian automaker Fiat since 2007. The car is currently produced in Tychy, Poland, by Fiat Auto Poland alongside the Nuova Panda and second-generation Ford Ka, released in 2008, all using the same platform. Strictly a four-seater, three-door hatchback and about the same length as the Panda and Ka, the 500 is almost identical to the retro concept car Trepiùno presented in 2004. The 500 may be badged in different markets as the 500, Nuova 500 or Cinquecento. The car was announced on May 5, 2006 and the first images were presented on March 20, 2007. The car was launched officially on July 4, 2007, with 250,000 in attendance. This was the largest launch party held in the last ten years, a testament to the 500's huge popularity. The car was displayed in the squares of 30 cities in Italy for the launch. The 500 is available with four different trim levels: Naked (This is available outside the UK, opting for this trim level means that the car does not have the seven airbags meaning that the passenger safety rating drops), Pop, Lounge, and Sport. Customers can choose also between 15 interior trims, nine wheel options, 19 decals, and 12 body colours. There are over 500,000 different personalized combinations of the 500 that can be made by adding all kinds of accessories, decals, interior and exterior colours, and trims. The car is also available with Blue&Me Navigation system.
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